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How To Create Immediate Customer Satisfaction & Improve Your
By Peter Lim, Sat Dec 10th
You have a product or a service, and you have priced it at acertain cost. As an internet marketer, you have alreadyidentified the market sector, and the market demand. You areready to market it.But wait....! You'd like to multiply the value of your productor service many times more, and yet in selling the product orservice, you will want your prospect to NOT feel the pinch,because while the value of your product or service can beincreased many times more, the actual payment for the product orservice remains the same!
What a paradox!
Read that again:While you want to increase the value of your service or productmany times more, the actual payment for the product or serviceremains the same!Catch the difference?Let me show you an example.The key to this is to "convert" the value of your product orservice to a "virtual product or service value".Say, I have created a hot ebook and have aptly entitled it, "How To Find The Perfect Wife " and have priced it at $98.00 percopy. That's the sale price. That is the selling value orcurrent worth at the point of sale of the ebook.Suppose instead of selling the ebook at $98, I establish amembership system whereby the prospective purchaser can join asa member and are given 200 credit points at $98.00, I have veryquickly given the purchaser extra value to his $98.00With the 200 credit points ( which he has purchased at $98.00 )he can purchase the hot ebook, and ends up with a balance of 102credit points which he can use to purchase more products orservice from you.Note what happens immediately:1. In exchange for $98.00, the prospect has been given higherperceived value above $98.00 in terms of credit points 2. He gets his hot ebook and extra credit that he can use forfurther backend sales...and all he needed to pay was the same$98.00By this simple act, you get a happy buyer and create a situationfor further backend sales.One of the major areas of use of this method is in membershipsites where a certain monthly membership payment is convertedinto "reward" dollars.VIP Travel Rewards for example provides the clear example ofproviding tremendous value to a niche market of leisure andentertainment and good living where for $14.95 you get ten-foldvalue worth of reward dollars in terms of vouchers, making it achoice program for niche marketers who not only can enjoy theactual value of the programs, but also end up with extra rewardvouchers to give away and build a business at low cost. This isinstant customer satisfaction and opens up potential backendsales. VIP Travel Rewards mentioned here can be seen at VIPTravel Rewards
Pause for a while and see where else this concept can be applied.Can it be applied in your current online marketing programs? Theapplication of this concept is unlimited, and can be used inoffline or online marketing and in the real non-virtual world.But when applied to your online marketing efforts, it has theflexibility of improving value to your products and servicesimmediately without adding a single additional cost factor intoyour program. It improves sales, and create immediate customersatisfaction. Is there a place for this concept in your onlinemarketing program today?About the author:Peter Lim is a Certified Financial Planner and a MarketingStrategist. He researches lesser known "sunrise" niches thatcost little to start off but have the potential to increasegeometrically in returns with low risk and report these on thewebsite http://www.cashflowpc.biz VIP Travel Rewards mentionedin this report can be seen at
VIPTravel Rewards
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